Impact IVF
Three egg collections, one plan
Book your Impact IVF consultationImpact IVF is built for one thing: delivering your best chance at a baby.
Impact IVF brings together three cycles into one seamless, consultant-led treatment. Meant to optimise your egg yield, enhancing embryo strength with AI, and saving you over £7,900 compared to 3 separate IVF cycles.

Impact IVF helps you take control of your timeline, giving you the best chance with the eggs you have now, not months from now.
Over 38 and ready to try with your own eggs? Impact IVF helps you make the most of your current fertility window, without delay.
We turn three fragmented IVF attempts into one smart, tech-enabled journey with better outcomes.
Worried your egg count is too low? By batching eggs across cycles, we help you build the strongest possible chance at success.

Instalment plans available on most of our most popular packages
Three egg collections, one plan
Book your Impact IVF consultationImpact IVF with PGT-A of 3 embryos and 1 FET
Book your Impact IVF consultation12 Opportunities. 5 Egg collections. One Natural IVF journey.
Book your Impact IVF consultationWe absolutely loved the team at Avenues. … They spoke to us like humans and were so positive and upbeat. Going through IVF is really stressful and they made the journey so much easier. We're so grateful to the team and Dr Ali…
We have currently completed an egg collection with Avenues and feel extremely well cared for and most importantly that we're in exactly the right place. Their AI-driven approach gives us as patients that peace of mind that we're optimising any marginal gains… the nursing team are so lovely and our doctor (Daniella) has been fantastic…
Every single staff member I have met during my journey have moved me with their kindness. I've never felt so valued when receiving a service before. They are always ready to answer any of your questions, and are happy to give you the time you need to feel reassured.
Professional, kind team, modern and clean clinic, convenient location, proactive appointment scheduling.
I had an outstanding experience at my hospital appointment. My doctor Montse was incredibly professional and proactive from check-in to follow-up. … I felt listened to, respected, and well cared for throughout.
It was an amazing experience, I felt at ease … they always replied to my questions and making sure I was ok. Romane and Dr Javier have been amazing
Jenny and Kim made the whole experience fantastic — everything was explained clearly, and nothing was ever too much trouble. They really made a stressful situation feel easy.
A very clean facility. Staff were amazing, caring and friendly. I was carried along with every step of the treatment and I never felt left out.
Dr Vivienne Hall made us feel at ease from the beginning. She came up with a clear plan which enabled us to relax and feel like we were finally being listened to. Her expertise and knowledge is fantastic and we have felt very supported by all at avenues.
Google Business Profile, Avenues Euston, September 2026
Start your personalised Impact IVF journey! Built for low ovarian reserve, advanced age, and real results with fewer cycles.
Eggs frozen and warmed at Avenues, consistently outperform those frozen at other centres. This means you only get charged once for Embryology services, saving you thousands of pounds.

| Feature | Avenues | Other centres |
|---|---|---|
| Three egg collections (programme price) | £18,949 | £25,850 |
| With PGT-A of 3 embryos + 1 FET | £20,949 | £27,970 |
At Avenues, we analyse your sperm using a state-of-the-art AI system which ranks single spermatozoa out of a sample under the micro- scope according to an evaluation of their properties.
Avenues’ Egg Intelligence gives you clarity, confidence, and control over your fertility future.
More than just select—it helps you understand your embryos. Drawing on data from 1,000,000s of embryos, it predicts which embryos have the best chance of implanting.
Freezing your eggs, embryos, or sperm provides valuable peace of mind for years to come, enabling you to pursue parenthood at a time that best suits you. By preserving your reproductive cells…
Attend appointments, track your finances, access real-time updates, chat with our team, and track treatment in one place.
Preimplantation Genetic Testing for Aneuploidy (PGT-A) screens embryos for chromosomal abnormalities before transfer, helping reduce miscarriage risk and improve IVF outcomes. Especially recommended for patients with recurrent miscarriage, advanced maternal age, or…
Our unique combination of leading minds, clinical approach, and cutting-edge technology sets a new standard in fertility care.
Across all ages, Average age 40
Across all ages, Average age 37
For national success rate data and guidance on choosing a fertility clinic, please refer to the HFEA’s Choose a Fertility Clinic tool. Please note that success rates alone offer limited insight when comparing clinics, and should be considered alongside other factors such as patient care and treatment options. 1 The HFEA currently uses live birth rate per embryo transferred as the main KPI to compare clinic performance. However, this metric does not always reflect what is best for patients. A more meaningful and patient-focused measure is live birth rate per patient, which captures the overall chance of success across a full treatment journey. Ultimately, success should be measured by how effectively a clinic helps each patient achieve a live birth, not just per embryo used. As our clinic is less than 2 years old, this data has been reported to but has not been verified by the HFEA. Other centres defined as meeting the Vienna Consensus Competency value. Worth noting that not all centres meet these standards. For Euploid embryos: INCLUSION: Elective single euploid transfer, across all ages (average age 40), all embryo quality. For untested embryos: INCLUSION: Elective SET untested embryos, across all ages. EXCLUSION: Poor quality embryos that are often not considered for treatment in other centres [Day 7, C grade, unexpanded blastocysts or cleavage transfers]. Additional exclusions for all results: OVOM & Lisa Stradiotto patients; Recurrent miscarriage (>3 failed previous transfers), Based on January 2024-February 2025.
For national success rate data and guidance on choosing a fertility clinic, please refer to the HFEA’s Choose a Fertility Clinic tool. Please note that success rates alone offer limited insight when comparing clinics, and should be considered alongside other factors such as patient care and treatment options.
Avenues’ Egg Intelligence gives you clarity, confidence, and control over your eggs potential prior to fertilization. Our Embryo Intelligence then guides selection of the best possible embryo for transfer. This means fewer surprises, clearer expectations, and greater confidence in your journey.

3 Pillars Behind Every Journey

Fertility care should feel human. From the warm hello to the quiet support after a tough day, we’ve designed every detail to make you feel seen, safe, and supported.

We integrate the most advanced fertility science — AI, robotics, and data analytics — to personalise your care at every step. This is precision medicine, designed for your unique path.

We don’t believe in confusing pathways or hidden costs. You’ll have clear answers, honest guidance, and access to affordable care that never compromises on quality.
Impact IVF is a comprehensive treatment journey that combines three egg retrievals into one seamless plan. It’s designed to maximise your egg yield, improve embryo quality with AI support, and reduce both emotional and financial strain compared to doing three separate IVF cycles.
Impact IVF is ideal for women with low ovarian reserve, those over 35, or anyone who’s had unsuccessful IVF attempts using their own eggs. It’s built to give you the best chance using the eggs you have now, not months from now.
With Impact IVF, your eggs are batched and fertilised together after three carefully timed retrievals—so you only go through embryo creation once. This approach improves embryo strength, reduces costs, and creates a more coordinated, personalised experience.
Yes. You can add genetic testing (PGT-A) for 3 embryos, plus a frozen embryo transfer (FET), for an additional £2,000 when bundled with Impact IVF.
Yes—egg freezing happens after the first and second retrievals, so we can batch all your eggs for one high-quality embryo creation. All freezing, thawing, and lab work is included.
Absolutely. Eggs frozen and thawed at Avenues consistently outperform national averages, thanks to our lab expertise and technology. There’s no loss in quality when done by our team.
Most patients complete their three retrievals and embryo transfer within 3–4 months, depending on cycle timing and personal readiness. Your consultant will guide the timing to optimise your results.
Success depends on many factors, but batching eggs and using AI for sperm and embryo selection improves overall embryo quality and live birth rates. At Avenues, our lab delivers among the highest success metrics in the UK, especially for patients over 35 or with low reserve.
Avenues is the only clinic in the UK to embed AI across every stage of your IVF journey. From assessing egg quality to selecting the healthiest sperm and identifying the best embryo for transfer, AI helps us make faster, more accurate, and more personalised decisions, improving your chances of success.
During ICSI, our AI system deeply analyses sperm in real time to choose the one most likely to fertilise an egg successfully. It looks at far more than just shape and movement—uncovering subtle patterns that manual techniques often miss. This leads to higher fertilisation rates and stronger embryos.
Our Embryo Intelligence platform tracks embryo development with time-lapse imaging and compares it to data from millions of previous cases. It predicts which embryos are most likely to implant, helping us select the best one for transfer and reducing the chance of miscarriage or failed cycles.
Yes! With our Patient App, you can view images of your embryos, access AI insights, and receive updates from our embryologists. It’s part of making your care more transparent, empowering, and emotionally connected.
At Avenues, your eggs and embryos are stored using TMRW, the world’s first robotic cryostorage system designed specifically for fertility. Unlike traditional manual systems, TMRW digitally tracks each sample, monitors conditions 24/7, and eliminates risks like mislabelling or temperature issues. It’s the most advanced and secure system available—and Avenues is the only clinic in London to offer it.
Our treatment packages include the medications required for a standard treatment protocol. The cost of these medications is included within your package price up to the applicable Package Medication Allowance.
Every patient’s treatment is personalised, with the exception of Fair IVF. If your Consultant determines that your treatment requires additional medications, higher medication dosages, or a longer course of medication than is included within your package, these medications are not included in your package price and will be charged separately.
Examples of medications or treatments that may incur additional charges include, but are not limited to:
If additional medication is clinically required, your Consultant will explain the medical reason for the recommendation. Before any additional medication is dispensed or treatment proceeds, your Patient Navigator will explain the associated costs and obtain your agreement.
Where possible, you will always be informed of any additional medication charges before these costs are incurred.
Take control of your timeline with a smarter, AI-powered IVF plan. Avenues is here to support you every step of the way.